INNERTONE Web Brand
InnerTone is a logo and webpage design for an imagined website selling singing bowls. For reference, singing bowls are metal bowls that emit a tone when a dowel or stick is run around the rim and are used primarily for meditation. I designed focusing on levels of quality by material, leaving the more esoteric themes of meditation and chakras as supplementary. This facilitated catering to a wider, less niche audience while still signaling access to the higher quality a dedicated fan would crave.
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